‘Paul Blart’ sequel is not a mess, ‘Unfriended’ makes friends

It is a bit late to discuss on the weekend earnings, but nonetheless here is the analysis. It begins with Paul Blart: Mall Cop 2, the sequel to the surprise hit of 2009 starring Kevin James. Kevin James has had a torrid time as a lead actor since then (read here), and maybe that is one reason he opted to pick up his last hit film to make a sequel. Based on the reviews of 41 critics, Rottentomatoes has given this movie a rare 0%. That’s probably how bad this sequel has turned out to be! And yet, with no light-hearted movies in store, Paul Blart: Mall Cop 2 opened with $23.8 million in North America. The opening is lower than that of the original film ($31.8 million), but it is still fairly good for a $30 million budget film. It is also good given the fact that the movie is not, and hardly anyone walks in to watch Kevin James as a lead actor. Take in another $10 million from overseas, and the movie has earned close to $34 million worldwide. It could reach close to $100 million in its entire run, which would put in the ‘hit’ category. Now who would have thought of that!

Earnings_Paul Blart - Mall Cop 2

The horror movie Unfriended also opened to a strong $15.8 million in North America. Just like any other horror flick, this film is a low-budget one too, in fact even lower than the average, with just $1 million as production budget. The marketing spend would also have been minimalistic, which means this film is a certified hit already. The rather tepid period after Furious 7 seems to have helped  the likes of Paul Blart: Mall Cop 2 and Unfriended. Furious 7 though has kept the top position at the box-office for the third weekend running. It had crossed $1 billion worldwide on Friday itself, and is now at the $1.15 billion mark. Staggering figures, which are still growing!

Earnings_Unfriended

Disneynature documentary Monkey Kingdom opened with $4.58 million this weekend which averages to $2,275 per theatre. That is a disappointing figure, and is the lowest in the documentaries released under the brand of Disneynature so far. The drama film Woman in Gold starring Helen Mirren and Ryan Reynolds expanded its theatre count, and is now playing over more than 2,000 theatres. The movie has earned $17.7 million worldwide so far, as against its production budget of about $11 million. No big numbers here, but the movie may manage to recover the studio’s investment before ending its run.

Here are the top 5 weekend earners at the US box-office:

1. Furious 7 ($29.2 million; third weekend)

2. Paul Blart: Mall Cop 2 ($23.8 million)

3. Unfriended ($15.8 million)

4. Home ($10.6 million; fourth weekend)

5. The Longest Ride ($7.0 million; second weekend)


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